This new spot for TAB is all about playing, wherever you are. Working with Dylan Duclos of Collider we got to make some pretty playful graphics and transitions that connect the filmed action from scene to scene. Our design challenge was to make a unique graphic and transition point for each sequence that also felt true to the sport. It had to be readable but also refined enough to be watchable. Mixing our leading designer teams creativity and the power of Flame was a perfect solution to creating a flexible workflow that could be adapted to the multiple outputs and formats the project required. 

Selected Works